Budget-Friendly Branding: Lashes by Sarah

For the start-up business, Lashes by Sarah, I aimed to create a compelling and budget-friendly branding concept that demonstrates how impactful design can be, even with limited resources. The focal point of the brand is a lash graphic that instantly communicates the nature of the business, paired with the business name for a clear and direct identity.

To further reflect the salon's ambiance and the owner's personality, I selected a background that adds depth and character to the overall design. Beyond the logo, I developed essential branding materials including a price list, loyalty card, and a mock-up showcasing how the logo can be seamlessly integrated into uniforms. This project showcases how thoughtful design can effectively elevate a brand, regardless of budget constraints.